When you’re one of the world’s largest companies and “own” 85% of all IP networks you’re in a powerful position. This is especially true as technology moves from the analog world to the digital, IP world.
One industry that is currently moving from analog to IP, much in the same manner as voice, is video surveillance. Like voice, video surveillance has historically been a closed circuit analog technology.
But with advances in technology, lead by current market leader Axis, IP surveillance has continually gained momentum. Even as the economy has flattened the growth of the IP surveillance industry on the whole, there is no refuting the fact that IP IS the future of surveillance.
Which brings us back to Cisco.
In “owning the network”, Cisco is in the envious position of having their hooks into an almost unlimited amount of customers. Today Cisco’s IP surveillance offerings are minimal, but they recently announced a new IP camera and have all the other ingredients to deliver one heck of a solution.
So it’s not a question of if, but when Cisco will finally jump into IP surveillance with two feet. For an industry that is dominated by one company, Axis (who owns approximately 80% market share), that’s sure to make a splash.