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What a difference a year makes.

Last year at this time of the year, I was lucky to see one or two 200+ seat phone system deals a month come across my desk. Now they are flowing in once or twice a day. Over the last two days I have seen three 200 seat plus deals close, a handful of 50 – 75 seat deals and a confirmation of a 26 location, 4,000+ seat deal.

Last year the deals were met with more opposition and tighter margins. This year, customers want to make the switch to an IP based phone system and are willing to pay for it.

If you are a VoIP phone system reseller and you are not “cranking-up” your marketing and advertising efforts, start doing so immediately. The phone system deals are getting larger, easier to close and the margins are the best they have been in years.

I am not sure what has caused this recent surge. Maybe it is that the technology is now trusted. Maybe business are better educated. Maybe we are simply doing a better job selling. Maybe it is all three. Whatever it is, the market is hot and I can’t wait to see just how hot it will get!

Garrett Smith

Garrett Smith is an author, consultant, and marketer with almost 20 years of experience selling and marketing VoIP solutions. Garrett has helped thousands of businesses select the right VoIP system over his career, in addition to helping hundreds of vendors, and dozens of service providers with their go to market strategies. This experience gives him a unique position in industry that allows him to cut through all the noise. Garrett has been named one of the most influential people in the VoIP, and has written over 3,000 articles about VoIP since 2004.

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